REBRAND ( CONCEPTUAL )

BRAND OVERVIEW:

Founded in 1996, Scoops is dedicated to crafting artisanal ice cream that pays homage to traditional recipes while incorporating modern elements to create a truly unique experience. Their menu features a delightful array of classic flavors, some even infused with unexpected twists, ensuring that every visit is a delightful adventure for your palate.

OBJECTIVE:

Revamp the Scoops Ice Cream shop with a modern style while retaining the classic look of traditional ice cream parlors throughout all branding material.

DELIVERABLES:

  • BRAND IDENTITY DESIGN

  • LOGO REDESIGN

  • MARKETING

  • PACKAGE DESIGN

  • DESIGN ASSETS

  • INSTAGRAM ASSETS

  • PHOTO RETOUCHING

KEY TERMS:

  • MODERN

  • BOLD

  • UP-TO-DATE

  • TRADITIONAL

  • DELIGHTFUL

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CASA DE CAMPO